The Special Meaning Behind Toys of JOY!

Toys of Joy is our most rewarding event all year. Myself (Brenna Messana),  along with the help of my brother Chris and our family work completely hands on throughout the entire Holiday season. Planning this toy drive starts in October and ends in January. Family, friends and volunteers all work together to pick up, sort, package and deliver the thousands of toys we receive. Over 18 Hospitals across NJ & NY receive either hand delivered or mail toys.

The amount of smiles we are able to bring during the holiday season is incredible. To be able to come into a hospital room with a bag full of toys for a child and their entire family is amazing. From 2006 to 2014, my family spent a good portion of our holiday seasons with JJ at Memorial Sloan Kettering, we  have seen the view from the other side, we have been gifted bags of toys. It is an incredible feeling for u to now help families going through what we once experienced.

The entire Toys of JOY season brings happiness not only to the families we help, but to the Messana Family as well. “Its a bittersweet season for us, but we make the best of it by helping others” – Valerie Messana